Top 5 Delivered Meal Kits and Specialty Foods Apps Performance in Middle East Q4 2021

In the fourth quarter of 2021, the top 5 delivered meal kits and specialty foods applications on a unified platform in the Middle East showed varied performance trends. Here's a closer look at their weekly downloads, revenue, and active user metrics.

Vivino: Buy the Right Wine saw a consistent weekly revenue, peaking at approximately $77 in the week of November 8. Weekly downloads fluctuated, starting at 1.5K in late September, dipping to 827 in early November, and then surging to 2.1K by the end of December. The app's weekly active users rose gradually from 10.5K to 11.5K throughout the quarter.

HelloFresh: Meal Kit Delivery experienced a notable decline in weekly downloads, from 1.2K in late September to a low of 210 in early November. However, there was a recovery towards the end of December, with downloads reaching 1.1K. The app's weekly active users showed a downward trend initially, falling to 4K in early November before recovering to 5.8K by the end of December.

Gastro Meal Prep had a relatively low download rate throughout the quarter, with the highest weekly downloads of 348 in mid-October and a significant drop to 37 by the end of December.

CoreBuilds maintained modest weekly downloads, peaking at 203 in late October. The downloads fluctuated slightly but remained fairly consistent, averaging around 120 downloads per week.

Boost Meals Kw, which launched in mid-October, showed a gradual increase in weekly downloads, reaching a peak of 153 in early November. However, the app experienced a decline towards the end of December, with weekly downloads dropping to 48.

These insights, derived from Sensor Tower data, reveal the dynamic nature of the delivered meal kits and specialty foods app market in the Middle East during Q4 2021. For more detailed insights and trends, visit Sensor Tower.